We must measure what leads to results, not simply what is easy to measure.

To do meaningful work is to contribute - to create value in society.

We try to evaluate how much value an employee is creating here and reward them accordingly.

They say your genetics are going to set your direction regardless of what happens, but I think there's more to it than that.

I've always believed in the saying that "there is no limit to what you can accomplish if you don't care who gets the credit."

In America, I think we just keep adding, and that's our problem. We almost never subtract. We keep adding these boondoggles, and these violations of the basic principles of equal rights - certain people have more rights than others - it's like "Animal Farm." The pig says that we all have equal rights, but some have more rights than others.

As an engineer, I understood that the natural world operated according to fixed laws. Through my studies, I came to realize that there were, likewise, laws that govern human wellbeing. It seemed to me that these laws are fundamental not only to the wellbeing of societies, but also to the miniature societies of organizations. Indeed, that is what we found when we began to apply these principles systematically at Koch Industries. Through our observation of how they could create prosperity in an organization, I began to systematize my beliefs into Market-Based Management.