A lot of success in life and business comes from knowing what you want to avoid: early death, a bad marriage, etc.
Charlie MungerOne of the smartest things a person can do is dampen investment expectations, especially with Berkshire. That would be mature and responsible. I like our model and we should do nicely
Charlie MungerPractically everybody (1) overweighs the stuff that can be numbered, because it yields to the statistical techniques theyโre taught in academia, and (2) doesnโt mix in the hard-to-measure stuff that may be more important. That is a mistake Iโve tried all my life to avoid, and I have no regrets for having done that.
Charlie MungerNever, ever, think about something else when you should be thinking about the power of incentives.
Charlie MungerObviously, consideration of costs is key, including opportunity costs. Of course capital isn't free. It's easy to figure out your cost of borrowing, but theorists went bonkers on the cost of equity capital. They say that if you're generating a 100% return on capital, then you shouldn't invest in something that generates an 80% return on capital. It's crazy.
Charlie Munger