The reason we avoid the word 'synergy' is because people generally claim more synergistic benefits than will come. Yes, it exists, but there are so many false promises.Berkshire is full of synergies - we don't avoid synergies, just claims of synergies.
Charlie MungerPersonally, Iโve gotten so that I now use a kind of two-track analysis. First, what are the factors that really govern the interests involved, rationally considered? And second, what are the subconscious influences where the brain at a subconscious level is automatically conclusions in various ways โ which, by and large, are useful โ but which often malfunction? One approach is rationalityโฆ And the other is to evaluate the psychological factors that cause subconscious conclusions โ many of which are wrong.
Charlie MungerUnderstanding both the power of compound interest and the difficulty of getting it is the heart and soul of understanding a lot of things.
Charlie MungerI'm a bull on Berkshire Hathaway. There may be some considerable waiting, but I think there are some good days ahead.
Charlie Munger