There must be some wisdom in the folk saying: Its the strong swimmers who drown.

A lot of success in life and business comes from knowing what you want to avoid: early death, a bad marriage, etc.

Show me the incentive and I will show you the outcome

We tend to buy things - a lot of things - where we don't know exactly what will happen, but the outcome will be decent.

I never allow myself to have an opinion on anything that I don't know the other side's argument better than they do.

Most people are too fretful, they worry to much. Success means being very patient, but aggressive when it's time.

And maybe the cereal makers by and large have learned to be less crazy about fighting for market share-because if you get even one person who's hell-bent on gaining market share.... For example, if I were Kellogg and I decided that I had to have 60% of the market, I think I could take most of the profit out of cereals. I'd ruin Kellogg in the process. But I think I could do it.