I would describe myself as a filmmaker, period.

Nollywood is a genre, and not the entire Nigerian film industry. However none of the 'New wave' of directors in Nigeria would know what was possible without the Nollywood model, so I'm grateful to them for showing us that our stories are of interest to people other than Nigerians. I would describe myself as a filmmaker, period.

Nollywood is a genre, and not the entire Nigerian film industry.

I prefer to discover new talent by holding open auditions.

The audience I'm targeting doesn't care about the language spoken in the films they watch. They're interested in more important things like story, performance, cinematography etc.

As a filmmaker you make your films with the audience you want to attract in mind.

It was never a deliberate decision to make films about the 'woman experience'. Having said that, we are all many things - for example I'm Igbo and Nigerian, a director, a filmmaker etc., but I feel what affects me the most, especially the way people/society view or treat me, is the fact that I'm a woman, and I'm fascinated by that.