Well, I grew up around the magazine and was part of a generation that was embracing our sexuality.
Christie HefnerPlayboy strategically selected the Forum Shops at Caesars in Las Vegas to debut our first U.S. store because it is one of the most successful retail shopping destinations in the world. It is clear that Playboy and Las Vegas are a powerful match, presenting the chance for consumers and visitors to experience all of the glamour, sexiness, style and fun associated with both.
Christie Hefner