Everywhere I've been working, I always had in mind the final destination of the clothes, which is the consumer.
Christophe LemaireAt Lacoste, I learned how to drive in a very conservative environment. I had to learn how to do politics, how to talk, how to explain, and how to communicate a vision, and the necessary link between marketing and creative teams. Also, very important, the shop experience, which was actually very frustrating at Lacoste.
Christophe Lemaire