I'm not a believer in putting designers off in an ivory tower. They need to have a voice at the table so they can identify where and why design can make a difference. We also need to understand the business issues. If we don't make our numbers this quarter, we don't earn the right to do something cool the next time.
Chuck JonesEschew the ordinary, disdain the commonplace. If you have a single-minded need for something, let it be the unusual, the esoteric, the bizarre, the unexpected.
Chuck JonesThe close-up, according to D.W. Griffith, allows subtle changes of facial expression-the raising of an eyebrow or the flicker of a smile-to become part of the action.
Chuck Jones