What I'm always trying to do with every book is to recreate the effect of the stories we heard as children in front of campfires and fireplaces - the ghost stories that engaged us.
Chuck PalahniukWe want you, not your money. As long as you're at fight club, you're not how much money you've got in the bank. You're not your job. You're not your family, and you're not who you tell yourself. You're not your name. You're not your problems. You're not your age. You are not your hopes. You will not be saved. We are all going to die, someday.
Chuck PalahniukPublic taste changes and the aesthetic of a culture changes over time, so the idea isn't to appeal to the aesthetic of the moment and what people will like right now; the idea is to somehow keep yourself in the public memory so that as taste evolves it will eventually come to embrace your thing. So, it's about writing to be remembered rather than writing to be liked.
Chuck Palahniuk