The ideal vacuum cleaner would be one you never see. It needs to not just be a cool gadget, but a product that cleans your floor correctly. I can imagine people having a cupboard full of robots that only come out when you need them to fulfil a specific purpose.

When we built Roomba, we explicitly designed it to not have a face. We didn't want to think it was cute, we wanted people to take it seriously so we gave it more of an industrial look. People personified their Roomba anyway. Over 80 percent of people name their robot. We did nothing to encourage people to do that but they do it anyway.

There are so many opportunities to make a bad decision in building a robot company on top of all the normal ways that entrepreneurs screw up that it is incredibly difficult to truly create value because it is so cost-sensitive.

"Star Wars" was the right movie for me. I watched the MSE-6 droid leading the stormtroopers where they needed to go when they were under attack, and that got my attention much more so than C-3PO and R2-D2 because we could actually build that.

Building robot versions of people is very expensive.

At the World Cup, there is a constant risk that you might find a bag or some object that has been left behind, and no one is quite sure what it is. To bring in a full bomb-disposal team for each item can be very time-consuming. The PackBot can go over rough terrain, climb stairs, pick things up, and also be operated from a safe distance.

Around the late 1990s, I'd become convinced that one of the killer applications of robotics came from connecting robots to the Internet. The idea of solving generalized artificial intelligence was still far away, but heck, I could rent brains by hiring operators. iRobot was the name of the company and one of our most ambitious projects, iRobot LE.