I think that the marketplace has changed in many dramatic ways but actually in some sense it's remained the same because the challenge of creating quality programming is the same, and I've always thought that if you follow the great material everything else will fall in to place.

New York is obviously the capital of theater.

If the play works in an emotional and engaging way purely from what's on the page, then what's on the stage will be the icing on the cake. If the play didn't work as a play on its own terms, none of the magic, none of the special effects or theatricality of it all, would add up to anything.

In this new digital landscape, this sort of international marketplace, it's come full circle, and I wanted to take advantage of my talent relations on both sides of the Atlantic.

I've had a long association with the theater over the years but I had never produced a play and it was something that I'd always wanted to do.The movies moved away from dramas, and I think that I'm very excited by the opportunity to take smart writing that takes risks and see it on stage. It's exciting to see that engagement between the audience and the playwright.

Each audience seems to have a life of its own, which is why watching the show regularly is so exciting, because it's always a different experience.

I live in New York, so I'm used to the audiences that cheer and clap through a play. It is unusual for London audiences.