Linking financial element to energy consumption I think has a huge role if you think about a display instrument that could teach us about what we are using, how much it costs us, how much it is saving, and therefore change our decisions.
Dan ArielyThatโs a lesson we can all learn: the more we have, the more we want. And the only cure is to break the cycle of relativity.
Dan ArielyBig Data is like teenage sex: everyone talks about it, nobody really knows how to do it, everyone thinks everyone else is doing it, so everyone claims they are doing it.
Dan ArielyOwnership is not limited to material things. It can also apply to points of view. Once we take ownership of an idea - whether itโs about politics or sports - what do we do? We love it perhaps more than we should. We prize it more than it is worth. And most frequently, we have trouble letting go of it because we canโt stand the idea of its loss. What are we left with then? An ideology - rigid and unyielding.
Dan ArielyWhen you're in pain, tomorrow doesn't exist - just the pain - and the only thing that you want in the world is for it to go away.
Dan ArielyThe companies that provide debt, what do you think their goal is? Is their goal for you to fully understand the cost of your debt? No. So they're basically creating these approaches to make you feel like it is incredibly cheap or just to think about the cost per day rather the cost per year or cost for a lifetime. So debt is very simple mistake.
Dan Ariely