People want to be happy, and all the other things they want are typically meant to be a means to that end.
Daniel GilbertLower your cortisol level. The happiest people have the lowest level of cortisol, a stress hormone that raises blood pressure and weakens the immune system. Cut the stress-more yoga, less road rage-and you'll cut your cortisol production.
Daniel GilbertEveryone who has observed human behavior for more than thirty continuous seconds seems to have noticed that people are strongly, perhaps even primarily, perhaps even single-mindedly, motivated to feel happy.
Daniel GilbertPsychologists call this habituation, economists call it declining marginal utility, and the rest of us call it marriage.
Daniel GilbertWhen we have an experience -- hearing a particular sonata, making love with a particular person, watching the sun set from a particular window of a particular room -- on successive occasions, we quickly begin to adapt to it, and the experience yields less pleasure each time. Psychologists call this habituation, economists call it declining marginal utility, and the rest of us call it marriage
Daniel Gilbert