I think the more important task for a young person than developing a personal brand is figuring out what she's great at, what she loves to do, and how she can use that to leave an imprint in the world. Those are tough questions, but essential ones. Answer those - and the personal brand follows.
Daniel H. PinkThe ultimate pitch for an era of short attention spans begins with a single word - and doesn't go any further.
Daniel H. PinkRewards can deliver a short-term boostโjust as a jolt of caffeine can keep you cranking for a few more hours. But the effect wears offโand, worse, can reduce a personโs longer-term motivation to continue the project.
Daniel H. PinkA lot of white-collar work requires less of the routine, rule-based, what we might call algorithmic set of capabilities, and more of the harder-to-outsource, harder-to-automate, non-routine, creative, juristic - as the scholars call it - abilities.
Daniel H. PinkWhile complying can be an effective strategy for physical survival, it's a lousy one for personal fulfillment. Living a satisfying life requires more than simply meeting the demands of those in control. Yet in our offices and our classrooms we have way too much compliance and way too little engagement. The former might get you through the day, but only the latter will get you through the night.
Daniel H. PinkAs Carol Dweck says, โEffort is one of the things that gives meaning to life. Effort means you care about something, that something is important to you and you are willing to work for it. It would be an impoverished existence if you were not willing to value things and commit yourself to working toward them.
Daniel H. Pink