We read advertisements... to discover and enlarge our desires.

Books are messengers of freedom. They can be hidden under a mattress or smuggled into slave nations.

The hero was a big man; the celebrity is a big name.

An image is not simply a trademark, a design, a slogan or an easily remembered picture. It is a studiously crafted personality profile of an individual, institution, corporation, product or service.

No agnostic ever burned anyone at the stake or tortured a pagan, a heretic, or an unbeliever.

If our knowledge is, as I believe, only an island in an infinite sea of ignorance, how can we in our short lifetime find satisfaction in exploring our little island? How can we persuade ourselves to be exhilarated by our meager knowledge and yet not be discouraged by the ocean vistas?

Our discontent begins by finding false villains whom we can accuse of deceiving us. Next we find false heroes whom we expect to liberate us. The hardest, most discomfiting discovery is that each of us must emancipate himself.