An image is not simply a trademark, a design, a slogan or an easily remembered picture. It is a studiously crafted personality profile of an individual, institution, corporation, product or service.
Daniel J. BoorstinThe traveler was active; he went strenuously in search of people, of adventure, of experience. The tourist is passive; he expects interesting things to happen to him. He goes 'sight-seeing.'
Daniel J. BoorstinNo agnostic ever burned anyone at the stake or tortured a pagan, a heretic, or an unbeliever.
Daniel J. BoorstinThe hero is known for achievements; the celebrity for well-knowns. The hero reveals the possibilities of human nature. The celebrity reveals the possibilities of the press and media. Celebrities are people who make news, but heroes are people who make history. Time makes heroes but dissolves celebrities.
Daniel J. Boorstin