Instead of just purchasing an ad campaign, target test and measure. Give an ad a small try. If the response is enough to pay for the ad, make it larger. With a franchise, ask the most successful franchisees what they did. Ask the bottom five guys what they did and avoid it.

Earning a lot of money is not the key to prosperity. How you handle it is.

Delegation requires the willingness to pay for short term failures in order to gain long term competency.

No one got rich on a government program. Do not choose to be a common man. You can be uncommon.

I'm a Christian. Years ago, I went broke, so I decided to run every part of my life according to the Bible. It sounds hokey, but it works. You run your marriage that way, and it works. It will work with business, too, and finances. Treat people like you want to be treated.

We are all in the business of sales. Teachers sell students on learning, parents sell their children on making good grades and behaving, and traditional salesmen sell their products.

The decision to go into debt alters the course and condition of your life. You no longer own it. You are owned.