Good things that cannot be calculated or quantified are set in motion in your life and in your finances when you give.
Dave RamseyIn order to be a great marketer, you have to be focused and intense and look at scarcity, urgency, activity and passion in the marketplace.
Dave RamseyThe decision to go into debt alters the course and condition of your life. You no longer own it. You are owned.
Dave RamseyInstead of just purchasing an ad campaign, target test and measure. Give an ad a small try. If the response is enough to pay for the ad, make it larger. With a franchise, ask the most successful franchisees what they did. Ask the bottom five guys what they did and avoid it.
Dave RamseyThis is not a game, ... Debt has become a part of who we are. It's become that spoiled child in the grocery store with their lip stuck out: 'I want it. I want it. I deserve it because I breathe air.' And, well, that's an uphill climb in our culture right now, to go against that and say, 'Hey, let's be grownups here. Let's be mature, learn to delay pleasure, save up and pay for things.'
Dave Ramsey