There is a person whose acquaintance and conversation I do earnestly recommend unto you as thing of the greatest advantage: you will be surprised when I tell you it is yourself.
David BermanOver 95% of the designers who have ever lived are alive today. Together, we have the power to define what professionalism in the communications industry will be about: helping increase market share or helping repair the World.
David BermanSpend regularly and constantly two or three hours of the morning in study and retirement. I do not take upon me to prescribe what you shall employ yourself about. I only propose the passing two or three hours of the twenty-four in private.
David BermanFor it oft happens that a notion, when it is cloathed with words, seems tedious and operose and hard to be conceived, which yet being striped of that garniture, the ideas shrink into a narrow compass, and are viewed almost by one glance of thought.
David BermanIt would be wrong of me to suppose that just because I can form private mental images, that everyone can. As Francis Galton and William James long ago showed, a small proportion of adults-and some of these extremely intelligent-are unable to form such visual images. Berkeley's point is that it would be equally arrogant for these non-thinkers or non-image formers to claim that everyone is like them in the relevant respect. The temptation to pontificate in that way reveals a narrowness and unwillingness to see the world from another perspective.
David Berman