My voice is an instrument.

I stand by every decision I've made throughout my career and my life, good or bad, up or down.

I saw what Purple meant to people and I still hear it now when I'm in Europe. I'm always shocked that I'm still asked about Purple because it was such a long time ago.

With Whitesnake it would have been inappropriate for me to have played Deep Purple songs, although I did at the beginning because I didn't have enough Whitesnake songs.

The critics love to get out their knives and dine on Coverdale. But the worse the criticism gets, the more successful I become.

I think we have two very important missions in life. One is to find out who we really are and the other one is to taste as much of life and experience as much of life as we can.

I've never been uncomfortable putting my heart on display, my feelings on display, certainly with an audience.