If you measure someone's brain and see very little activity during a task, it does not necessarily indicate that they're not trying - it more likely signifies that they have worked hard in the past to burn the programs into the circuitry. Consciousness is called in during the first phase of learning and is excluded from the game playing after it is deep in the system.
David EaglemanThe first lesson about trusting your senses is: don't. Just because you believe something to be true, just because you know it's true, that doesn't mean it is true.
David EaglemanEven though the outside world has not changed, your brain dynamically presents different interpretations.
David EaglemanA mere 400 years after our fall from the center of the universe, we have experienced the fall from the center of ourselves.
David Eagleman