It is among the less privileged groups relatively new to leisure and consumption that the zest for possessions retains something of its pristine energy.

Social Science … led us to the fallacy that, since all men have their being in culture and as a result of culture, they owe a debt to that culture which even a lifetime of altruism could not repay.

Our society offers little in the way of reeducation for those who have been torn away from their traditional culture and suddenly exposed to all the blandishments of mass culture-even the churches which follow the hillbillies to the city often make use of the same "hard sell" that the advertisers and politicians do.

It is no longer clear which way is up even if one wants to rise.

There has been a change in heroes within the working-class community

Today the future occupation of all moppets is to be skilled consumers.

It is among the less privileged groups relatively new to leisure and consumption that the zest for possessions retains something of its pristine energy.