An acre of windy prairie could produce between $4,000 and 10,000 worth of electricity per year - which is far more than the value of the land's crop of corn or wheat.

Zeroes are important. A million seconds ago was last week. A billion seconds ago, Richard Nixon resigned the presidency. A trillion seconds ago was 30,000 BC, and early humans were using stone tools.

Politicians had always viewed environmental issues as narrow things of no great political consequence. Sort of NIMBY issues. A big part of the reason was that the groups that cared about wilderness didn't talk with the groups that were trying to stop freeways from cutting through inner cities, and neither of them talked to the folks who wanted to stop the military from dumping Agent Orange on Vietnam.

An aggressive building performance standard for all new buildings, and a set of performance requirements to be met by all buildings before they can be sold (when upgrades can be included in the new mortgage). These should encompass heating and cooling, lighting, and plug loads. Coupled with new efficiency standards for appliances, lights, and furnaces, this should reduce the energy consumption of new buildings by 50 percent, more or less immediately, and go on from there.

With time environmental issues got much more complicated. It is pretty easy, if you know what you are doing, to stop a company from pouring poison into a lake where kids swim. It is much harder to address all the myriad greenhouse gases emitted by different sources - from petrochemical refineries to hundreds of millions of peasants cutting down trees for their incredibly inefficient cook stoves.

The more subtle thing is more speculative. The world is well past its long-term carrying capacity for human beings living a European, much less an American, lifestyle predicated on planned obsolescence. International economic growth is largely a matter of accelerated movement of materials from mines and forests to the dump. Instead of saving and buying decent furniture we can pass on to our children, we charge our credit cards for shaped heaps of sawdust and glue that fall apart in less than three or four years.

The sunshine that strikes American roads each year contains more energy than all the fossil fuels used by the entire world.