The more subtle thing is more speculative. The world is well past its long-term carrying capacity for human beings living a European, much less an American, lifestyle predicated on planned obsolescence. International economic growth is largely a matter of accelerated movement of materials from mines and forests to the dump. Instead of saving and buying decent furniture we can pass on to our children, we charge our credit cards for shaped heaps of sawdust and glue that fall apart in less than three or four years.

Whether you are buying a car or casting a ballot, choosing a job or planning a family, follow your moral compass. Don't let others define you. Don't let advertisers mold you; don't let zealots ensnare you; don't let conventional wisdom trap you....you are part of a much larger whole.

I feel more confident than ever that the power to save the planet rests with the individual consumer.

The easiest way to make something cool is to get cool people to do it. Part of this might mean the president has to forget tensions with opponents, or people like Arnold Schwarzenegger who has actually been decent with oil issues. Maybe he needs to pull some of the cool people in and make them model the right behaviors.

We shouldn't fuel the future with the polluting methods of the past, ... We have the technology to power our future in ways that don't threaten our health or poison our planet. Let's choose to use it.

Build high-speed, electrified trains over the most-traveled corridors. It'sreally hard to power carbon-free airplanes, but electrified trains are much easier. We'll be a half century behind the Japanese, but better late than never.

These are not exhortations from overwrought extremists, but carefully phrased warnings from some of the world's finest scientists.