Drama or comedy programming is still the surest way for advertisers to reach a mass audience. Once that changes, all bets are off.
Dick WolfIt was like in Samoa when they'd put up a movie screen on the beach and show movies and the locals would run behind the sheet to see where the people went. It was pretty grim.
Dick WolfThere are other options out there, after all, like read a book, go on the Internet, rent a movie.
Dick Wolf