I remember when we were doing the first Dragon's Lair, I got really involved with coming up with all the little rooms and what was the danger in the room and going into it with bats and spiders and snakes.

I think we have to bottom out. When the studios jump out of the ring, perhaps the artist can get back in.

The studios will go wherever they smell money. It's like sharks to the blood.

I remember when we were doing the first Dragon's Lair, I got really involved with coming up with all the little rooms and what was the danger in the room and going into it with bats and spiders and snakes.

It just seems like the whole, overall animation world is trying to go where maybe animation doesn't belong.

The marketing department is really an important part of getting an animated film to work. If the people running it are used to selling live action films and the hard rock music and the sex and all those things... Anything outside that, they just don't know what to do with it.

You just can't keep pouring money down an endless hole and never recoup any of it. It's got to be a business.