The challenge CEOs will face three to five years from now is the same one that they face today. That is engagement. It's hard to keep people engaged in what they are doing. As this generation grows up around social media like Twitter where things are 140 characters, how do you keep them engaged all hours every day at work? How do you keep them focused on the big goals you have?
Don YaegerJohn Wooden would say never mistake activity for achievement. Sometimes we think we're really doing well on a given day. But 'What did you accomplish?' is the question that we should really be asking not 'What did we do?'
Don YaegerItโs not about making money for themselves or the company, but making a difference in the lives of others.
Don YaegerWhat I know now is that everybody in life, no matter where you are or what you do, must be able to sell in order to be successful. I used to believe that I could be successful on talent alone. What I realize now is that I can only be successful if I can have people buy my talent.
Don YaegerMy formal education as an extension to my college degree in journalism was the time that I spent working with the student newspaper. I would argue that my greatest education occurred by working for the student newspaper. It wasn't necessarily the classroom work that made my formal education special. It was the idea that I had the opportunity to practice it before I went into the real world.
Don Yaeger