Our society has reoriented itself to the present moment. Everything is live, real time, and always-on. Itโs not a mere speeding up, however much our lifestyles and technologies have accelerated the rate at which we attempt to do things. Itโs more of a diminishment of anything that isnโt happening right nowโand the onslaught of everything that supposedly is.
Douglas RushkoffFacebook's successor will no doubt provide an easy "migration utility" through which you can bring all your so-called friends with you, if you even want to.
Douglas RushkoffLike the diminishing beauty returns for a facially paralyzed Botox addict, the more forcefully we attempt to stop the passage of time, the less available we are to the very moment we seek to preserve.
Douglas RushkoffOnce a teen has been identified as part of the 'target market,' he knows he's done for. The object of the game is to confound the marketers, and keep one's own, authentic culture from showing up at the shopping mall as a prepackaged corporate product.
Douglas RushkoffThe industrial age was not about craftspeople trading peer to peer. It was about stopping that. You weren't supposed to be a craftsperson, you were supposed to be an employee.
Douglas RushkoffThe outsourcing of our memory to machines expands the amount of data to which we have access, but degrades our brainโs own ability to remember things.
Douglas RushkoffWhile Google has given away pretty much everything it has to offer - from search and maps to email and apps - this has always been part of its greater revenue model: the pennies per placement it gets for seeding the entire Google universe of search and services with ever more targeted advertising.
Douglas Rushkoff