Since the 1960s, mainstream media has searched out and co-opted the most authentic things it could find in youth culture, whether that was psychedelic culture, anti-war culture, blue jeans culture. Eventually heavy metal culture, rap culture, electronica - they'll look for it and then market it back to kids at the mall.
Douglas RushkoffIn spite of my own reservations about Bing's ability to convert Google users, I have to admit that the search engine does offer a genuine alternative to Google-style browsing, a more coherently organized selection of links, and a more advertiser-friendly environment through which to sell space and links.
Douglas RushkoffThe first step toward maintaining autonomy in any programmed environment is to be aware that there's programming going on. It's as simple as understanding the commercials are there to help sell things. And that TV shows are there to sell commercials, and so on.
Douglas RushkoffI went to Cal Arts and AFI, and I worked on 'Bonfire Of The Vanities.' I got this grant from the Academy to be Brian De Palma's apprentice director. And it was such a harrowing, disillusioning, awful experience.
Douglas RushkoffNarrative Collapse is what happens when we no longer have time in which to tell a story. Remote controls and DVRs give us the ability to break down narratives - particularly the more abusive ones. This is a great thing for escaping the 'ends-justify-the-means' traps of 20th-century wars and religions, but it can also make it hard to convey values.
Douglas Rushkoff