Templeton was down there now, rummaging around. When he returned to the barn, he carried in his mouth an advertisement he had torn from a crumpled magazine. How's this?" he asked, showing the ad to Charlotte. It says 'Crunchy.' 'Crunchy' would be a good word to write in your web." Just the wrong idea," replied Charlotte. "Couldn't be worse. We don't want Zuckerman to think Wilbur is crunchy. He might start thinking about crisp, crunchy bacon and tasty ham. That would put ideas into his head. We must advertise Wilbur's noble qualities, not his tastiness.
E. B. WhiteDon Marquis came down after a month on the wagon, ambled over to the bar, and announced, 'I've conquered that goddamn willpower of mine. Gimme a double Scotch.
E. B. WhiteThe so-called science of poll-taking is not a science at all but mere necromancy. People are unpredictable by nature, and although you can take a nation's pulse, you can't be sure that the nation hasn't just run up a flight of stairs.
E. B. White