What the customer demands is last year's model, cheaper. To find out what the customer needs you have to understand what the customer is doing as well as he understands it. Then you build what he needs and you educate him to the fact that he needs it.
Edna St. Vincent MillayI do not think there is a woman in whom the roots of passion shoot deeper than in me.
Edna St. Vincent MillayLove is not all: it is not meat nor drink Nor slumber nor a roof against the rain; Nor yet a floating spar to men that sink.
Edna St. Vincent Millay