It has always seemed to me the real art in this business is not so much moving information or guidance or policy five or 10,000 miles. That is an electronic problem. The real art is to move it the last three feet in face to face conversation.
Edward R. MurrowIf we were to do the Second Coming of Christ in color for a full hour, there would be a considerable number of stations which would decline to carry it on the grounds that a Western or a quiz show would be more profitable.
Edward R. MurrowThe Wright brothers' first flight was not reported in a single newspaper because every rookie reporter knew what could and couldn't be done.
Edward R. MurrowI have said, and I believe, that potentially we have in this country a free enterprise system of radio and television which is superior to any other. But to achieve its promise, it must be both free and enterprising. There is no suggestion here that networks or individual stations should operate as philanthropies. But I can find nothing in the Bill of Rights or in the Communications Act which says that they must increase their net profits each year, lest the Republic collapse.
Edward R. Murrow