Do not do anything that anyone else can do readily.

My motto is very personal and may not fit anyone else or any other company. It is: Don't do anything that someone else can do. Don't undertake a project unless it is manifestly important and nearly impossible.

A significant inventionmust be startling, unexpected. It must come to a world that is not prepared for it.

If you are able to state a problem - any problem - and if it is important enough, then the problem can be solved.

Work only on problems that are manifestly important and seem to be nearly impossible to solve. That way you will have a natural market for your product and no competition.

Any problem can be solved using the materials in the room.

An invention that is quickly accepted will turn out to be a rather trivial alteration of something that has already existed.