The most important thing about power is to make sure you don't have to use it.

Don't undertake a project unless it is manifestly important and nearly impossible.

Over the years, I have learned that every significant invention has several characteristics. By definition it must be startling, unexpected, and must come into a world that is not prepared for it. If the world were prepared for it, it would not be much of an invention.

We took on things which people might think would take a year or two. They weren't particularly hard. What was hard was believing they weren't hard.

My motto is very personal and may not fit anyone else or any other company. It is: Don't do anything that someone else can do. Don't undertake a project unless it is manifestly important and nearly impossible.

Someone is going to make your product obsolete. Make sure it's you.

We live in a world changing so rapidly that what we mean frequently by common sense is doing the thing that would have been right last year.