Art can no longer be merely a mirror, it must act as the organizer of the people's consciousness... No form of representation is so readily comprehensible to the masses as photography.
El LissitzkyTypographical design should perform optically what the speaker creates through voice and gesture of his thoughts.
El LissitzkyThe purpose of architecture is to transmute the emptiness into space, that is into something which our minds can grasp as an organized unity.
El Lissitzky