Typographical design should perform optically what the speaker creates through voice and gesture of his thoughts.
El LissitzkyArt can no longer be merely a mirror, it must act as the organizer of the people's consciousness... No form of representation is so readily comprehensible to the masses as photography.
El LissitzkyThe sun as the expression of old world energy is torn down from the heavens by modern man, who by virtue of his technological superiority creates his own energy source.
El Lissitzky