Pulp Fiction won the Palme d'Or and people said: "Wait a minute, he's actually smart and he knows what he's doing!" I feel that with Hostel, any time you make a film like that it's going to illicit a strong reaction and you can't worry about that.

I have a strong art-history background.

The one negative to horror is that it's always law of diminishing returns. When you go in the funhouse, the ride is never scary the second time. You will never have that pure experience as when you first watch it.

The world is changing. Social media is a way to sell movies and to build a fan base. The truth is that you have followers because they know you are into it and you're funny and you like it. I think it's great.

It's the difference between hunting a lion and hunting a deer. If someone hunts a lion, it's like: "Wow, they're brave!" But if they're hunting a deer it's like: "That poor deer!" I know that. I know that guys getting killed is horrible but people have seen it before. You've seen The Evil Dead. With girls, it's like: "I don't want to see that happening..." I know that.

The difference is in Hostel it's in the theatre - it's in public but it's in a private place. You have to actively make a choice to want to go see it. It's not being forced on anyone. Whereas 24 you can be flipping channels and it's right there in your living room. Anyone has access to that. But that just shows how mainstream it is and how people are seeing this stuff on YouTube. People are scared of it. This is a subject matter that everyone's talking about and everyone's thinking about, particularly in American culture.

'Beatrice Cenci' was an amazing film. If it were released today it'd win Best Picture. It's so well done, it's so contemporary, and the filmmaking is so smart.