I have never been especially impressed by the heroics of people convinced they are about to change the world. I am more awed by those who struggle to make one small difference.
Ellen GoodmanWhat advertisers call brand loyalty is merely the consumer's defense against the need to waste energy differentiating among things that barely differ.
Ellen GoodmanI wonder whether our adoption of Shrink-ese as a second language, the move from religious phrases of judgment to secular words of acceptance, hasn't also produced a moral lobotomy. In the reluctance, the aversion to being judgmental, are we disabled from making any judgments at all?
Ellen GoodmanIt is, I suppose, the business of grandparents to create memories and the relative of memories: traditions. We want to lodge moments, like snapshots, in the fleeting video of time.
Ellen Goodman