You have to be prepared to give creative work 150%. I hear a lot of young people talking about life/work balance, which I think is great when youโre in your 30s. If youโre in your 20s and already talking about that, I donโt think you will achieve your goals. If you really want to build a powerful career, and make an impact, then you have to be prepared to put in blood, sweat, and tears.
Ellen LuptonWorking within the constraints of a problem is part of the fun and challenge of design.
Ellen LuptonUrban public space is a stage for viewing the field of graphic design in its diversity. A mix of voices, from advertising to activism, compete for visibility.
Ellen LuptonUniversal design systems can no longer be dismissed as the irrelevant musings of a small, localized design community. A second modernism has emerged, reinvigorating the utopian search for universal forms that marked the birth of design as a discourse and a discipline nearly a century earlier.
Ellen LuptonDesigners provide ways intoโand out ofโthe flood of words by breaking up text into pieces and offering shortcuts and alternate routes through masses of information. (...) Although many books define the purpose of typography as enhancing the readability of the written word, one of designโs most humane functions is, in actuality, to help readers avoid reading.
Ellen Lupton