A vast sector of modern advertising... does not appeal to reason but to emotion; like any other kind of hypnoid suggestion, it tries to impress its objects emotionally and then make them submit intellectually.
Erich FrommTo take the difficulties, setbacks and sorrows of life as a challenge to overcome makes us stronger, rather than unjust punishment which should not happen to us, requires faith and courage.
Erich FrommSociety must be organized in such a way that mans social, loving nature is not separated from his social existence, but becomes one with it.
Erich FrommIn the dominant Western religious system, the love of God is essentially the same as the belief in God, in God’s existence, God’s justice, God’s love. The love of God is essentially a thought experience. In the Eastern religions and in mysticism, the love of God is an intense feeling experience of oneness, inseparably linked with the expression of this love in every act of living.
Erich FrommMan does not only sell commodities, he sells himself and feels himself to be a commodity.
Erich FrommMan is the only animal who does not feel at home in nature, who can feel evicted from paradise, the only animal for whom his own existence is a problem that he has to solve and from which he cannot escape. He cannot go back to the prehuman state of harmony with nature, and he does not know where he will arrive if he goes forward. Man's existential contradiction results in a state of constant disequilibrium. This disequilibrium distinguishes him from the animal, which lives, as it were, in harmony with nature.
Erich Fromm