Having taught economics courses at private vocational schools and universities, I have always had a problem with GNP as a yardstick of prosperity. GNP is improved by increases in questionable activities such as consumption of cigarettes and the production of weapons. Moreover, a substantial increase in car accidents will favorably affect GNP because more funerals, hospital visits, car repairs, and new car purchases will result.
Ernie J ZelinskiWhat Is Your WOW Factor? This applies to both the service that you provide to the world and the way you market it. Make it edgy, make it snappy, and make it punchy. Even make it raunchy - but make it different! Real different!
Ernie J Zelinski