The great temptation of Big Data is that we can stop worrying about comprehension and focus on preventive action instead. Instead of wasting precious public resources on understanding the 'why' - i.e., exploring the reasons as to why terrorists become terrorists - one can focus on predicting the 'when' so that a timely intervention could be made.
Evgeny MorozovSleephackers go to bed with sensors on their wrists and foreheads and maintain detailed electronic sleep diaries, which they often share online. To shift between sleep phases, sleephackers experiment with various diets, room and body temperatures, and kinds of pre-sleep physical exercise.
Evgeny MorozovI think governments will increasingly be tempted to rely on Silicon Valley to solve problems like obesity or climate change because Silicon Valley runs the information infrastructure through which we consume information.
Evgeny MorozovAs economic life relies more and more on the Internet, the potential for small bands of hackers to launch devastating attacks on the world economy is growing.
Evgeny MorozovIn short, Google prefers a world where we consistently go to three restaurants to a world where our choices are impossible to predict.
Evgeny Morozov