The object of the novelist is to keep the reader entirely oblivious of the fact that the author exists - even of the fact he is reading a book.
Ford Madox FordThe first thing you have to consider when writing a novel is your story, and then your story - and then your story!
Ford Madox FordHe thought he suddenly understood. For the Lincon-shire sergeant-major the word Peace meant that a man could stand up on a hill. For him it meant someone to talk to.
Ford Madox FordOnly two classes of books are of universal appeal. The very best and the very worst.
Ford Madox FordIt is not merely that people must die and people must suffer, if not here, then there. But what is dreadful is that the world goes on and people go on being stupidly cruel - in the old ways and all the time.
Ford Madox FordHe wouldn't write a letter because he couldn't without beginning it 'Dear Sylvia' and ending it 'Yours sincerely' or 'truly' or 'affectionately.' He's that sort of precise imbecile. I tell you he's so formal he can't do without all the conventions there are and so truthful he can't use half of them.
Ford Madox Ford