I like to be risky every day, changing minds every day. I'm not reliable at all in my ideas. I can change my ideas three times a day. I change different things, the parts of the content. But I never change the content of who I am. So my challenge every day is to change and to take risks.
Franca SozzaniYou can look up "heart" and get 100,000 voices, but slowly the ones at the end are no longer credible, so there will be a selection in Web sites, too.
Franca SozzaniI don't understand "The Little World of the Past" [a reference to the title of the book by Antonio Fogazzaro] that is destined to die.
Franca SozzaniThink of Instagram. Journalism will continue to exist, but communication is now visual.
Franca SozzaniYou know, I can be very tough in my answers, and that was good for the magazine because it didn't mix focus points - it was to be extravagant, experimental, innovative. But the web site has made it more human. So the Web site is good for the magazine.
Franca SozzaniI think I just do what I feel is good to do. Everybody can give me their suggestions, but at the end, the final risk is mine because it's my name on the magazine. So I only do what I really feel. Everybody tries to influence you, of course: "Oh, this is the right moment to do this" and "This is the right photographer to choose," and "This is the right model to have . . ." I listen, but I must go my own way. When you take risks, it means that you know every month people are there to judge you.
Franca Sozzani