Richard Nixon's career certainly ended in failure but someone who won an election with 60 percent of the vote, won 49 out of 50 states, that makes his -up to that point - incredibly successful. The idea of winning 49 states, incredible.
Frank LuntzWriting a book is the most difficult, anxiety-prone aspect of my life because the words that I put on paper are very serious to me.
Frank LuntzA compelling story, even if factually inaccurate, can be more emotionally compelling than a dry recitation of the truth.
Frank Luntz