It's something that people who read my materials have asked me in the past. If you don't have principles - the last chapter of the book ["Win"] is all about winning with principles. It's all about applying words to good things, good people, good efforts. Without that inherent accuracy, then even the best words will still fail.

The visual is important. "Let's get to work" says let's get it done, and that's what they want.

When I wrote "Win," it only took about eight months, but eight months of sheer pain and suffering because every phrase that's in there - and there are about 130 specific linguistic recommendations - I had to test every one to make sure that it worked.

While it is important to trash the governor, it should be done in the context of regret, sadness and balance.

Writing a book is the most difficult, anxiety-prone aspect of my life because the words that I put on paper are very serious to me.

The Republicans are mad at Donald Trump, and the Democrats are mad at Hillary Clinton. And the Bernie Sanders people are mad at everybody. When has that ever happened?

A compelling story, even if factually inaccurate, can be more emotionally compelling than a dry recitation of the truth.