Multimedia is not more media, but the employment of various kinds of media (and hybrid media) for what they each offer to advance the narrative.
Fred RitchinIn fact, the new malleability of the image may eventually lead to a profound undermining of photography's status as an inherently truthful pictorial form... If even a minimal confidence in photography does not survive, it is questionable whether many pictures will have meaning anymore, not only as symbols but as evidence.
Fred RitchinThere is enormous need for professionals who know how to tell stories with narrative punch and nuance, who can work proactively and not just reactively, and whose approach is multi-faceted. We need more "useful photographers."
Fred RitchinThe photograph that discovers and uncovers the world is harder to simulate than an image that simply illustrates one's ideas about it.
Fred Ritchin