[Behavioral tracking] is an area today that has very few regulations and even fewer rules.

We are being watched. It's now time for us to watch the watchers.

I am being stalked across the Web. And why is this happening? Pretty simple: It's huge business.

Privacy is not an option, and it shouldn't be the price we accept for just getting on the Internet.

[Behavioral tracking] is an area today that has very few regulations and even fewer rules.

[I am] not even two bites into breakfast, and there are already nearly 25 sites that are tracking me. I have navigated to a total of four.

The stream in my hometown Calgary is the oil and gas industry - that's the talk you hear on the street.