Lobbying, protesting, letter-writing, American media, civil disobedience, and preaching pacifism ad nauseum, along with EDUCATION is the most effective way to enlighten the masses. Welfare concessions/campaigns, are counterproductive and simply ineffective in this day and age.

Since most people only pay lip service to the injustices of the world, because one cannot affect the outcome of an atrocity like the Darfur genocide, veganism is your only chance to stand up for what's right several times a day, every day, for the rest of your life!

Religion, media and schools tell us to disregard animals, view them as commodities, property and resources, and convince us that animals cannot think clearly, nor act morally or altruistically, nor experience love and hatred, or kindness and terror, in the same way that we can.

I simply wish my parents would have taught me about speciesism and how it was just as evil as racism, sexism and heterosexism. Sadly, my parents were lied to by their parents who were lied to by their parents and so on.

If you are not the victim, don't examine it entirely from your point of view because when YOU'RE not the victim, it becomes pretty easy to rationalize and excuse cruelty, injustice, inequality, slavery, and even murder. But when you're the victim, things look a lot differently from that angle.

My goal is simple. All I want to do is re-connect people with animals. Awaken some emotions and some feelings and some logic, that is been buried and suppressed, intentionally, by our society.

The propaganda machine keeps on churning out lies and deceit. And the obedient, unthinking, apathetic people in our society keep accepting it.