How do we professionally manage content? We donโt. We shouldnโt manage content in the same way that we shouldnโt manage technology. Content and technology are merely a means to an end. What is the end? The end is the task the customer wishes to complete. That is what we should manage.
Gerry McGovernIn the marketplace, design is your greatest differentiator once everything becomes comparable in terms of technology and quality.
Gerry McGovernWhat's the number-one thing people do on the Web? They read. Words and numbers are the raw material from which the vast majority of webpages are built. If reading is the primary activity on the Web, then readability is a primary function of Web design.
Gerry McGovernThe customer demands simplicity, that organizations organize around them. Easy to use is a customer tsunami ripping across the world. Ease of use and simplicity must now be at the heart of organizational strategy.
Gerry McGovern